
SHOHEI’s vision is to allow nature’s inherent intelligence to speak for itself, intervening only where necessary to thoughtfully integrate it into contemporary, ever-evolving collections.
By embracing the latest advancements in innovative materials and technologies, SHOHEI creates fashion that is progressive, refined, and forward-thinking.
Our mission is to design eco-conscious contemporary collections that resonate with a global community of discerning, future-focused individuals.
Born in Tokyo, SHOHEI's central to this vision is the thoughtful selection of responsible materials that unite innovation, performance, and environmental consciousness. We work with next-generation textiles including wood fibre Lyocell TENCEL™, organic cotton, bamboo-derived fabrics, recycled polyester, and vegan apple leather, each chosen for its reduced environmental impact and exceptional quality.
The collections further explore the beauty of natural dyeing traditions through the use of Kakishibu persimmon dye and green tea dye, creating rich, organic tones while minimizing the reliance on synthetic chemical processes. These materials and techniques are combined with contemporary silhouettes, precision tailoring, and fluid, architectural cuts that balance functionality with understated elegance.
Through the harmonious integration of natural intelligence, advanced material innovation, and modern design, SHOHEI continues to redefine contemporary fashion for a more conscious future.

One of the most important things to us is the use of cruelty free materials such as bio-based vegan leathers and GOTS or RWS certified wool. We source our materials at the Paris Premier Vision online platform, the Tokyo Fashion World and Tokyo premier textile exhibition as well as we support local craftsman. Our materials meet the expectations of being nature-inspired innovative, sustainable or traditionally crafted. The majority of our collections uses Lyocell TENCEL TM, organic cotton and bamboo viscose materials.

We are here to tell a story of the amazing textiles out there, such as luxurious Lyocell TENCEL TM textile with its silk-touch and anti-bacterial properties it is perfect for sensitive skin, the bio-based apple leather, the super soft and smooth bamboo viscose, recycled PET turned into outerwear, or to re-imagine a traditional crafted material in today's modern wardrobe such as the KAKISHIBU Kyoto-made persimmon fruit dye. The SHOHEI textile universe is expanding and we are excited to discover more materials for you.


TIMELESS DESIGN AESTHETIC

The SHOHEI product's characteristics are a result of the highly skilled manufacturing cooperation we have build over the past years with our partner company based in Romania at Ploiești. We are proud to say we can offer made-to-measure pieces as well as limited edition collections throughout the year. This helps us to operate smart and to avoid unnecessary landfill of unsold stocks, which is a huge issue of the fashion industry.

DISTRIBUTION & PACKAGING
Inside Austria and Japan we cooperate with the local post service.
For the SHOHEI packaging we are happy to partner with BETTER PACKAGING and their sustainable e-commerce mailer solution. BETTER PACKAGING has developed a regenerative product using certified recycled Ocean Bound Plastic.


